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Welcome to the Innovation Ads Blog

The purpose of this blog is to lend transparency to the marketing efforts of Innovation Ads. I am interested in cutting cost in public education by de-segmenting the enrollment management process, while providing a better marketing model for not-for-profit public education. How can educational institutions work together with an advertising agency in order to provide more enrollments, lower cost per starts, and better student retention-- all on a performance basis?

Education Resources

Universal Calibration of Higher Education Moves Forward

Organization for Economic Cooperation and Development

Considers World-Wide College Assessment Standard

 

Angela Januzzi

September 19, 2007 

Despite an opposing argument from the Secretary of Education’s Commission on the Future of Higher Education, the movement towards a common standardized measurement of college performance still continues.  Here in the United States since this summer, there have been several colleges and universities working towards a common website, planned to display a standardized system of providing school statistics to students.

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College Students' Technology "Evolves" Substantially In Recent Years

How Do Professors and Administrations Need to Cope

With Students’ Constantly Advancing Use of Technology?

Angela Januzzi

September 17, 2007

Though not shocking, the results of a study performed by the Educause Center for Applied Research shows that students are using technology more fluently than ever. However, the report did reveal some insightful findings about just how that technological fluency can be used to enhance the student learning experience.

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Pell Grants Increased

Major Student Loan Bill Finally Approved

Angela Januzzi

September 7, 2007 

Over two months after it passed through the Senate, the most controversial education bill seen in recent years has been approved today by both houses of Congress.  

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Report Shows More Student Loan Scandals Emerge


New Congressional Report Reveals Even More

Questionable Ties Between Schools and Lenders

Angela Januzzi

September 5, 2007 

Funding for golf tournaments, intramural sports support, and student activities fairs: All of the above are requests listed in emails from college officials to lending companies, used as incentives to sway students towards taking loans with those companies. 

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Funding Drops, Schools' Fees Skyrocket

Lack of State Funding Results in Hidden Fees for Students

Angela Januzzi

September 5, 2007 

In the 2005-6 school year,  fees for public universities rose faster than tuition at over half of the country’s state-funded schools. The skyrocketing surcharges are due to legislatures that are not keen on increasing tuition, but also not adequately funding schools. 

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Legislation Causes the College Board to Leave Lending

Non-Profit ‘College Board’ Leaves Loan Business

Angela Januzzi

August 24, 2007 

Due to pending legislation that would prohibit loan companies from using incentives to sway schools towards working with them, some organizations are getting out now, while they still can do so safely. 

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Twenty Percent of Undergrads Misguided in Borrowing

New Study Shows 1 in 5 College Students Overpays for Loans

Angela Januzzi

August 22, 2007 

In a recent American Council on Education study, results showed one out of five undergraduates eligible for federal loans did not apply for that form of aid. Instead, they borrowed private loans, and ultimately will pay higher, unfixed interest rates. 

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Race and Education

In Teaching Tests, Minority Scores Fall Behind

Angela Januzzi

August 20, 2007

In Massachusetts, the state licensing exam required for public education is both facing, and creating, major obstacles for diversity in education. The writing portion of the test is now failed by 52 percent of Hispanic candidates, and failed by 54 percent of African American candidates.

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Enrollment and Race: Discrimination Vs. Diversity

Schools Work to Accommodate Saudi Students

Angela Januzzi

August 16, 2007 

Two years after the Saudi government began its scholarship program for its nation’s students, there has been an influx of thousands of Saudis to American colleges and universities. 

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School Endowments and the Dow

Market Slump Not Projected to Affect School Endowments

Angela Januzzi

August 15, 2007 

The first weeks of August have seen major fluctuation in the stock market. The uncertain daily outcomes of recent stocks, though, leave school administrators to wonder: how will the recent late-summer slump affect their prospective endowments? 

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